About Our Speaker(s)
Shiree K. Skinner

Shiree Skinner is Principal Consultant at Details Strategic Advisors LLC. She has more than 26 years of experience in nonprofit fundraising. In addition to consulting, she has held leadership level fundraising positions with Habitat for Humanity of Northern Virginia, Easter Seals and National Jewish Health. The breadth of her experience includes strategic planning, development fund planning, major gifts, annual giving, foundation and corporate grants, corporate sponsorships, special events, board recruitment and training, and development operations and systems. 

She has lead dozens of workshops and education sessions including as a presenter at the AFP International Conference, AFP DC, AFP NJ, and AFP San Antonio and is scheduled to present at the upcoming Bridge Conference in July.  Shiree currently serves on the Board of Montgomery Community Media and the East Coast Chapter of Tuskegee Airmen Inc. and previously served on the Board of the Association of Fundraising Professionals, DC Chapter. Shiree is an adjunct professor with The Fund Raising School at Indiana University's The Lilly Family School of Philanthropy.  In addition to an MBA, she holds a Masters in Nonprofit Management and is a Certified Meeting Planner.

How I Raised More than $100,000 in 8 weeks! (CDPO18B)

Event Information
Product Format
Pre-recorded Webinar
Shiree K. Skinner
60 minutes
Event Description

Learn the Best Practices for Superfast Fundraising Success!

Picture this: One of your programs is scheduled to start in a few weeks.  You’re planning for staff, program partners, a program curriculum, etc.  Your funder hasn’t announced their decision about your grant, but you’re not worried because they’ve funded the program for twenty years. So odds are in your favor, right? But things go horribly wrong when, just three weeks before the start of the program, you learn that your reliable, annual program funder is not going to renew this year! You're flabbergasted because the program is critical to the clients you serve; plus there are staffing implications. Now, you may have to cancel. What would you do if you were in such a situation? 

Join fundraising expert Shiree Skinner in this highly informative webinar where she will share exactly how she raised more than $100,000 is just under 8 weeks. Skinner's advice and examples will include timelines and tactics; toolkits and the sub-campaign, and decision-tree models. The examples come from the actual campaign as this was a real life situation that occurred this spring/summer, where, after the funder backed out, the organization decided they needed to raise the funds privately.

Attending this webinar will enable you to successfully plan an urgent short-term fundraising campaign. You will learn where exactly to start from, how to activate staff, volunteers, and the community to help with an urgent fundraising campaign. Plus, you will know how to raise funds before a decision can be made about the program.

Session Highlights

This session will provide valuable insights on:

  • How to raise funds in a constricted timeline
  • How to plan an urgent short-term fundraising campaign
  • Timelines and tactics
  • Toolkits and the sub-campaign
  • Decision-tree models
  • Examples of actual emails, social media postings, the fundraising letter

Who Should Attend

  • Director of Development
  • Annual fund manager or director
  • Development associate
  • Campaign manager
  • Anyone involved in fundraising to support annual programs

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