4th edition

The Guide, published by the editors of Selling to Seniors newsletter, is a comprehensive directory of senior newspapers, magazines,websites, and other advertising media targeting the 50+ market.

Every listing includes contact information, circulation, sample ad rates and more, to help you easily find new sources to reach seniors in your market.

Plus, you'll find critiques of actual senior market-oriented ads, originally published in Selling to Seniors.

These critiques, by nationally-recognized senior marketing experts, will provide you with invaluable insights on what to do--and what not to do--when advertising to the 50+ market.

ISBN# 0-9726153-0-X