Aging News Alert

Selling to Seniors

 
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Customer Service that Sells to Boomers Comes from Training Millennials

Baby Boomers grew up when retail still had people who chose working retail as a career and modeled exceptional customer service. They grew up minding their “p’s and q’s” meaning they had to mind their manners. Most had entry-level jobs where they were taught how to help a customer in a friendly manner. As such, they expect when they go out to a store to still receive that kind of treatment.

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